Olive Young Opens 2nd US Store in LA Despite App Rating Drop

CJ Olive Young opened its second U.S. store in Westfield Century City, Los Angeles on January 13 (local time), about two weeks after its first store in Pasadena. The opening drew long queues, with over 100-meter lines forming on the first day, matching the initial hype of the first store. However, the first store's mobile app rating fell to 2.8, highlighting consumer complaints about online mall services that the company needs to address.