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XREAL and Google's XR glasses Aura open for preorder at $99, launch in fall 2026

2 hours ago

6 languages6 countries9 sources

AI summary

XREAL has announced the XREAL AURA, a next-generation spatial computing device running Android XR, developed in collaboration with Google. Reservations are open for a $99 deposit in the US and other countries, with a full launch expected in fall 2026. The final price remains undisclosed.

Why this matters

  • Widely covered
  • International coverage
  • Picking up pace

Key facts

  • The device is called XREAL AURA and runs on Android XR operating system.Confirmed by multiple sources · Impress Watch, 3DNews, Frandroid, The Verge, Engadget
  • Reservations/pre-orders require a deposit of $99 (or €299 as an initial pass in some regions).Confirmed by multiple sources · 3DNews, Punto Informatico, Frandroid, Gizmodo, The Verge, Engadget
  • The official retail price has not been announced yet.Confirmed by multiple sources · Impress Watch, 3DNews, Frandroid, The Verge, Engadget
  • Launch is expected in autumn/fall 2025 (with one source specifying fall 2026).Confirmed by multiple sources · Impress Watch, Heise Online, Punto Informatico, Gizmodo, The Verge
  • The glasses weigh less than 95 grams and use a Snapdragon Reality Elite chip.Reported by a single source · Punto Informatico
  • Launch markets include the US, UK, Japan, Canada, South Korea, Germany, and Austria.Confirmed by multiple sources · Heise Online, The Verge

How outlets framed it

The Japanese sources focus on the product name, release timing (autumn 2026), and exclusive bonus programs, while also highlighting a related exhibition with furniture collaboration. The German source emphasizes the hybrid nature and availability in Germany and Austria. The Russian and Italian sources stress the $99 deposit and the mystery of the full price, with the Italian source adding technical specs. The French source highlights a limited 2,000-unit reservation with a €299 pass that is not the final price. The US sources uniformly report the $99 preorder and the lack of a final price, with one noting launch regions including the US, UK, Japan, Canada, and South Korea. Overall, the framing varies by region: Japanese coverage is product-centric with local event tie-ins, European coverage emphasizes deposit details and limited availability, and US coverage focuses on the preorder process and market expansion.

Timeline

Sources by country

Germany · German

Italy · Italian